SBU Sports Media majors interview a guest on Radio Row at Super Bowl LVIII in Las Vegas. Students with campus radio station WSBU 88.3 FM The Buzz have been regular Radio Row participants since 2018.

St. Bonaventure University

Sports Media Program


The Bachelor of Arts in Sports Media is specifically geared toward students seeking communication careers in sports-related fields, such as sports journalism, sports broadcasting, public relations, marketing communications, and sports information.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

Like all Jandoli School of Communication programs, sports media is accredited by the Accrediting Council on Education in Journalism and Mass Communications.


A focus on fundamentals

Students enrolled in the major learn the same solid communications fundamentals as in the Jandoli School's undergraduate majors in Journalism, Strategic Communication and Broadcast Journalism. They then focus on sports-related classes including "Sports Writing," "Sports Commentary and Analysis," "Sports Photojournalism," and more.

A primary focus of the Sports Media program is equipping students with solid writing skills, the bedrock on which all successful sports media careers rest.


Internships picInternships & opportunities: Put your education to work

St. Bonaventure's NCAA Division I athletics program, with nine men's and eight women's sports, offers sport media majors the opportunity to learn while doing, without leaving campus. Jandoli School students broadcast the university's D-I games on ESPN+. It's just one of a number of on- and off-campus internship opportunities available to our students.

All Jandoli School majors are required to complete 400 hours of internships, a combination of on-campus and off-campus experiences.

Internship Requirements
Campus Media Opportunities


woj-and-vac at ceremonyAdrian "Woj" Wojnarowski, GM, Bonnies Basketball and retired ESPN Senior NBA Insider, speaks during the induction of his friend and fellow SBU graduate Michael Vaccaro (in sportcoat), lead sports columnist at the New York Post, onto the Jandoli School's Wall of Distinguished Graduates.

Jandoli grads achieve success, from ESPN to USA Today

Graduates of the Jandoli School hold and have held some of the most prominent positions in the most respected sports media organizations in the country. 

Adrion "Woj" Wojnarowski, Class of 1991, GM, Bonnies Basketball and retired Senior NBA Insider at ESPN, has long been considered the most dominant force in reporting on the NBA. He has been named National Sportswriter of the Year three times by the National Sports Media Association.

Woj's good friend, Mike Vaccaro, Class of 1989, lead sports columnist for the New York Post, has a trifecta of his own, having been named New York Sportswriter of the Year three times by The National Sportscasters and Sportswriters Association.

Donna Ditota, '83, sports reporter for Syracuse Media Group, is the first woman to be named New York Sportswriter of the Year by the National Sports Media Association. Ditota has also been selected for the U.S. Basketball Writers Association Hall of Fame.

Tim Bontemps, '07, is an NBA writer for ESPN; Rachel Axon, '06, is with a sports investigative reporter for Sports Business Journal; and Todd Dybas, '99, is a senior writer at NBC Sports Washington.


Program Information


Bachelor of Arts in sports media


Communication minor


Learning objectives



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    Mar 18, 2025 | Chris LaPlaca, who spent more years than anyone behind the scenes at ESPN, will talk about the network’s rise from “scrappy startup to global icon” at 4 p.m. Wednesday, March 26, at St. Bonaventure University’s Doyle Conference Center.

    Mar 14, 2025 | Dr. Chris Mackowski, professor in the Jandoli School, spoke in Mobile, Alabama, earlier this month for the American Battlefield Trust, where he discussed the surrenders of the Confederacy in a program titled “From Appomattox to Citronelle and Beyond.”

    Mar 14, 2025 | Heather Lynn Harris, associate professor and director of the master's program in Marketing Communication, has been accepted to present her research, "A Sabbatical Exploration of Visual Storytelling," at the 39th Annual Visual Communication Conference (VisComm 39) in Estes Park, Colorado, June 18-22.